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What happens to your Bitcoin if you get hit by a bus?
Learn how we're building out a product that protects your wealth in the most unlikely of scenario's...
Back in August 2021 had you said to me: “Jake you’re going to be part of the founding team at a game-changing Bitcoin company”…
I would have said: “F**k off… No way!”
Yet here I am:
I could not be more excited.
Whilst it is excellent proof of how impactful starting newsletters and podcasts can be.
For anyone out there thinking about creating content online: stop thinking, and start doing…!
How did I get here?
Often great entrepreneurial opportunities arise from solving your own problems; this is no different.
As Bitcoin became a larger percentage of my net wealth I was forced to find a robust way to safely store it.
This lead me to Peter Dunworth, a financial adviser well ahead of the curve, helping high-net-wealth families re-allocate to Bitcoin.
With Pete’s product, a novel collaborative custody solution, I was able to sleep well at night.
After signing-up I now knew the answer to: “What happens to your Bitcoin if you get hit by a bus?”
Naturally, as a podcaster, I talked about my positive experience with the product.
One day Pete called me excitedly: “I got an inbound enquiry via LinkedIn having listened to our episode!”
In my mind this was the key moment en route to what is now The Bitcoin Adviser.
What can you expect?
Content. Lots of high-quality content…
Having spent years researching, writing, and talking about Bitcoin; I am now going to re-focus that entirely on helping our future customers.
We are in the process of fleshing out a marketing plan that will dictate exactly what form this takes.
But I envision The Bitcoin Adviser as one of the leading Bitcoin brands globally, re-known for its focus on education first.
This education-lead strategy will essentially open-source the expertise we’ve gained as industry insiders.
In order to help people understand how important allocating their wealth to Bitcoin is today and into the future.
Coaching people through the purchase, storage, and inheritance planning process we’ve developed bespoke to Bitcoin.
Why is this exciting?
Behind the scenes the traction is already well ahead of what we were expecting so the sky’s the limit in terms of growth.
We’ve seen a fantastic 25% conversion ratio from initial contact to signed-up customer.
Proof that we’re solving a “need” rather than just a “want”; as close to entrepreneurial Mecca you can get…
Shout out to Andy Pattinson who has already stamped his expertise on operations of the business.
Re-aligning a salesforce expert to a Bitcoin company was always going to be fascinating to watch.
Whilst I am delighted to join a team that so clearly has a complimentary set of skills to work together.
What can you do?
As a new business we need all the help we can get…!
So here’s a cheeky ask:
Can you please share our website with potential customers?
Can you please reach out if you want to help us grow?
Our initial target customers are high-net-wealth individuals looking to re-allocate large portions of capital into Bitcoin.
They, like me, need assurance that if the worst was to happen their loved ones would be able to access the Bitcoin that is rightfully theirs.
Whilst as a new business we’re going to be on the lookout for top talent to help us grow.
We will need expertise across multiple areas so there is no harm at all in getting in touch.
Thank you for reading all the way to the end! As always, please reach out if there is anything I can do to help
Best,
Jake
Ps - probably should have said this earlier… The “Bitcoin With Jake” podcast and newsletter will be paused whilst I am building The Bitcoin Adviser. Thank you so much for the support!